As some of you will be aware, the CIMCIG / CIB survey was distributed to 1,200 marketers across the construction industry to generate research into current marketing trends. The aim was to provide the most comprehensive survey of the industry, how it is changing and the various factors that influence marketing strategy.
In the movie below Gavin Tadman explains the findings.
CIMCIG / CIB Online Survey results from cib on Vimeo.